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Japanese Business Culture Blog

A blog about communications between Japan and other cultures, particularly in business.



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Book reviews
Business travel to Japan
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Japanese business
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Japanese firms in Africa
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Working with Japanese


Japanese firms need more than press releases
Pernille Rudlin
May 15, 2015 12:19 PM
Our May 6th corporate communications seminar for Japanese working in Europe was sold out and we only have 2 places on the July 9th seminar. The afternoon session focuses on external communications, in particular improving brand recognition for Japanese companies, an issue I deal with in an article I wrote for the Teikoku News 'Famous in Japan, but utterly unknown in Europe'
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