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Japanese Business Culture Blog

A blog about communications between Japan and other cultures, particularly in business.

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Working with Japanese

Relationship Building with Japanese – in Person and from Afar
Rochelle Kopp
Mar 06, 2014 03:33 PM
The third presentation of our Succeeding in a Japanese Company telesummit is Andy Bender talking about Relationship Building with Japanese – in Person and from Afar. The presentation will be posted at 9 am Pacific on March 6th. To listen, please register at

Andrew Bender began his career in Tokyo at JAFCO, Japan's largest venture capital company. Later he worked in development, production, and acquisitions of filmed entertainment for Fujisankei Communications in Los Angeles. He also headed up U.S. operations for a Japanese-owned animation and computer graphics house. Andy offers insightful perspectives on how non-Japanese employees and managers at all levels can address the "people" side of business with the Japanese. Since joining Japan Intercultural Consulting in 2001, Andrew has counseled clients in industries as diverse as manufacturing, management consulting, and entertainment.

Relationship-building is critical when working with Japanese, whether they are people within your own company, or at customers or suppliers. In this session, Andy will discuss the most efficient and effective way to build relationships with Japanese, both when you're in person and when you're at a distance. What Japanese most value in relationships, how to handle social occasions, gift-giving, and holiday cards and other correspondence will be covered.

During Andy's call you will discover...
  • Why business relationships are absolutely crucial in Japanese business
  • The qualities Japanese value most in relationships
  • Key things to know about building relationships with Japanese in person
  • How to properly socialize with Japanese and avoid common missteps
  • How to foster excellent long distance relationships with Japanese at the head office
  • Appropriate ways to handle correspondence and holiday cards with Japanese
  • What you need to know about gift-giving in building relationships with Japanese

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